thinking like a customer

thinking like a customer

Fashionably Safe

By on June 7, 2012

Fashionably Safe

Hövding is a bicycle helmet cleverly disguised as a scarf. Instead of having to wear the classic helmet to protect your skull from injury, Hövding is designed to provide the protection of a bicycle helmet upon impact, but is worn as a scarf until the rider needs it.

Benefit to the Customer: Enjoy wearing a stylish scarf, while the protection of a bicycle helmet stays hidden until you need it.

To read more about the Hövding scarf, or the Hövding cycling airbag-project, click here: http://www.hovding.com

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